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Gaining More Business by Telephone 2: Telemarketing & Appointment Making Skills.

The sales process begins with lead generation by your marketing department. There are numerous ways to accomplish this: direct mail, email campaigns, print advertising, radio and television advertising, trade show participation, among others.

Telemarketing can be your most efficient and cost effective method of lead generation and qualification.

In today's more sophisticated and ever changing market, you'll only get 5 to 7 seconds to gain your prospects interest. How well you communicate (your tone of voice and your "phone personality") and how well you listen are just as important as what you say and your offer or message.

How efficiently you identify and qualify the decision maker, discover if there is a need for your product or service, and determine what their purchasing process is will greatly impact the rest of the sales cycle.

The benefits:

• Prepare for and structure every call effectively to maximise your success rate
• Identify the decision maker in order to make contact directly with them
• Gain each contact’s interest and retain their attention throughout the call
• Select and use the right words get the right tone of voice for each call and customer
• Overcome objections with confidence by handling questions professionally and assertively
• Know when the time is right to close the appointment without being too aggressive or submissive

Who should attend?

Anyone who makes appointments by telephone, either for themselves or for colleagues, will learn how to prepare for every call, achieve better results and meet and exceed targets.

Download full course details...

Telemarketing & Appointment Making Skills

Previous comments:

"Really useful – some great tips I will definitely use. Can’t wait to get on the phones."

- Hannah Jones – Conference and Sales Executive
Lancashire County Cricket Club

Corporate Training Courses

• Foundation Selling Skills
• Key Account Management
• Win-Win Negotiating
• High Impact Presenting: Presentation Skills
• Working Smarter, Not Harder: Time and Territory Management
• Gaining More Business by Telephone 1: The Effective Tele-Sales Programme
• Gaining More Business by Telephone 2: Telemarketing and Appointment-Making Skills
• How to Work a Room: Networking for Business Results
• Partner Programming: Selling through Resellers
• “No thanks I’m just looking” – Retail Sales Programme

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